Hi, I'm Samantha 👋

I design intuitive and engaging apps and websites.

My work

About me

UX/UI DESIGN, RESEARCH

Seamless digital banking experience for mobile and web.

Case study

CELERO

WEB DESIGN, UI/UX DESIGN, RESEARCH

A new web platform for adopting pets.

Case study

CITYPUPS

UX/UI DESIGN, RESEARCH

A habit tracking app with monetary stakes.

Case study

BETCHA

Hi, I'm Samantha! 🌞

I'm a digital designer from Vancouver, Canada with 6+ years experience turning complex ideas into seamless digital experiences.

I craft interfaces that are not only visually appealing, but also intuitive and engaging. Whether I’m sketching wireframes over a cup of coffee or diving into user research, I’m always on the lookout for new ways to make technology feel more human.

When I’m not designing, you can usually find me at hunching over a pottery wheel, giggling during improv performances, or panic-packing for my next travel adventure.

Let's chat

Skillset 🛠️

What I use to create
world-class products

Skills that I use to create world-class products

UX Research

I have lead user research panels and interviews, applying conclusions to justify design decisions.

UX Research

I have lead user research panels and interviews, applying conclusions to justify design decisions.

UX Design

With wireframes, user journeys, and iterative design, I apply my years of UX design history to create the most seamless experience for the user.

UI Design

My brain is constantly thinking of how to visually improve every tool online and offline.

To make outstanding UX work, it still needs polished visual design in which I excel as well.

UI Design

My brain is constantly thinking of how to visually improve every tool online and offline.

Prototyping

I can deliver rapid prototypes, clickable wireframes, and high-fidelity polished prototypes.

Prototyping

I can deliver rapid prototypes, clickable wireframes, and high-fidelity polished prototypes.

Workshops

Holding workshops and brainstorming sessions are my favorite way to generate new ideas and to promote cross-functional ideation.

I conduct workshops to come up with new ideas and to promote cross-functional ideation.

Workshops

Holding workshops and brainstorming sessions are my favorite way to generate new ideas and to promote cross-functional ideation.

Collaboration

I love working in a team! I thrive off feedback and enjoy giving constructive advice of my own.

Collaboration

I love working in a team! I thrive off feedback and enjoy giving constructive advice of my own.

Testimonials 🏆

What others are saying about
working with me

Don't believe me - hear it from the others

"Her expertise in user experience design and research played a crucial role in improving our product's usability and overall customer satisfaction. She consistently delivered high-quality work and demonstrated a strong commitment to excellence in every project she undertook."

-Jayshree P. - Mobile Developer Specialist

"Samantha is an outstanding UI/UX designer whose creativity and dedication impressed me every day. She consistently delivered top-notch designs, understood client needs, and met deadlines without fail. Samantha's collaborative nature and positive attitude made her a joy to work with."

-Mitali S. - UX/UI Designer

"Samantha was wonderful working with us on a client project for our team. She was thoughtful, thorough and her work was top notch and an absolute pleasure to work with. I can't recommend her highly enough!"

-Catherine H. -Senior Product Designer

"Samantha is a passionate UX Designer and she is one of the best mentees I have ever mentored. Her skills, attention to details and self-motivation allowed her to overcome any challenge and obstacle to create beautiful user experiences. I strongly recommend her as I believe she would be a great asset to any design studio and she would be the ideal UX Designer for any client.

-Angelo P. -Senior Product Designer

Let's Connect

Message

Navigation

Case Studies